BLOG
What the week’s advertising news means for your agency
Each week we pick the industry story that actually matters to agency teams and explain what it means for your clients, your work and your plans. Written by someone who has done the account job, with zero corporate filler.
Meta’s Ads Super Burst is giving TV takeover: what agencies need to know
Meta’s new brand ad products let advertisers reserve 3 to 24 hour windows and the first Feed slot. What changed, what’s unproven and how agencies should plan.